Never Binge Solo — Samsung QLED TV
Binging in hyperspace!
Samsung wanted us to create short-form social content around popular events. One of the events we chose to feature was the newest film in the Star Wars film franchise – Solo.
Han and Chewie are the galaxy’s most iconic best friends, wingmen, and co-pilots. With the upcoming film set to feature a whole lot more of them, and best friends around the world gathering to binge the trilogies beforehand, we’d like to recognise the importance of the crew you’d put gather.
Jumping through several legal hoops (as Samsung didn’t have rights for the IP) we created a scene of friends with their dog in their living room looking up at a QLED TV. These were served as ads on Facebook and Instagram feeds, and even on Instagram Stories.